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Estimate visual exposure probability

Usage

estimate_visual_exposure_probability(
  data,
  exposed = "reached",
  predictors,
  family = stats::binomial()
)

Arguments

data

Input data frame or compatible tabular object.

exposed

Value supplied to `exposed`; see Details for its model-specific role.

predictors

Predictor variables used by the model.

family

Statistical family used by the channel or model.